The Art of Social Media Lurking 

By Shante Gordon  Whether it’s an ex we’re keeping tabs on, a certain crush, or a hot celebrity, we all have someone we lurk on Facebook or Instagram. Or maybe you’re the one who’s been afraid to check in from afar in fear of getting caught. Well fear no more! We have put together a…… Continue reading The Art of Social Media Lurking 

5 Brands That Are In Complete Savage Mode

If you’re active on social media, and by reading this I assume you are, you’ve heard a teenager or two, or seen a tweet that was quoted as being “savage.”  Unlike most slang terms used in the internet realm, Savage means just what does in the Merriam Webster.  A savage is something untrained, unruly, and…… Continue reading 5 Brands That Are In Complete Savage Mode

5 Snapchat Analytics You Need To Learn Today 

Social media managers know that Snapchat is an enormous opportunity to gain exposure, increase customer loyalty, and most importantly stay hip with the rest of the young whipper SNAPPERS (pun intended).  But while more and more brands jump onto the platform, much mystery (and frustration) persists for brands trying to extract usable data. To be…… Continue reading 5 Snapchat Analytics You Need To Learn Today 

35 Social Media Influencers You Need To Follow 

Many changes have happened in the social media marketing world in 2017! Ranging from the surprisingly close competition between SnapChat and Instagram stories to the acquisition of LinkedIn by Microsoft to the explosive growth of “creators” and micro-influencers. On top of all that is the growth of the influencer marketing industry from platforms to brand…… Continue reading 35 Social Media Influencers You Need To Follow 

Disruption Of Tv

Publishers were clamoring for a way to get paid for all the video, and branded content they share. Facebook needed to get their hands on all the money made from all the videos that publishers share to the network. Last Thursday, Facebook announced that it will start putting ads in the middle of publisher’s videos.…… Continue reading Disruption Of Tv

How to Hack Your Personality To Become Successful

We’ve all met that person who runs their business completely differently to how we would do it… But that’s okay, because the truth is, there is no right way to run a business. (other than the obvious legal/moral/financial stuff!) There’s only a right way to run your business. Us humans are all so different, it’s…… Continue reading How to Hack Your Personality To Become Successful

If Social Media Was a Party Who Would Each Platform Be

Many businesses got social media messed up. Businesses get social media marketers that like to just push and push content, and using everything they learned from Internet marketing 101. The truth is social media is social. Social media is word-of-mouth marketing. Social media is, I guess you could call it, a big ol party! The…… Continue reading If Social Media Was a Party Who Would Each Platform Be